Dr. Mona Arthi Efcibha M S
Assistant Professor
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Academic Experience:
1 years
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Qualification:
MSc, PhD
Dr. Mona Arthi Efcibha M S
Assistant Professor
| # | Degree | Subject | University, place ,year |
|---|---|---|---|
| 1 | PhD | Psychology | Central University of Karnataka, Kalaburagi, 2025 |
| 2 | MSc | Counselling Psychology | Sampurna Montfort College, affiliated to Bengaluru North University, 2020 |
| 3 | BA | Psychology, English Literature and Sociology | Jyoti Nivas College, Autonomous, Bengaluru, 2018 |
| Positive Neuropsychology, Socio-Cognitive neuroscience, Consumer behaviour, Media Psychology and Health psychology |
| Peter, R., Roshith, V., Lawrence, S., Mona, A. E., Narayanan, K. B., & Yusaira, F. (2025). Gen AI – Gen Z: understanding Gen Z’s emotional responses and brand experiences with Gen AI-driven, hyper-personalized advertising. Frontiers in Communication, 10. https://doi.org/10.3389/fcomm.2025.1554551 |
| Mona, A. E., & Romate, J. (2023). A Critical Review on the influence of Nostalgia in undermining Psychological and Social Health. Indian Journal of Psychological Science, 20(1), 141–148. |
| 1. Presented a paper titled “Efficacy of Mental Health Interventions for Adolescents in India: A systematic review” on 9th and 10th August 2024 in the international conference ‘Synod of Psychologists 3.0 at Surana College, Bangalore, in associationwith Cairnmillar Institute, Australia, The Alternative Story and Youth for Parivarthan, Bengaluru |
| 2. Presented a paper titled “Building Trust in Generative AI: A Qualitative Exploration of Factors Influencing Trust among IT Professionals” on 18th September 2024 at the International Conference ‘Holistic Health: Exploring Interconnected Realms of Well-being (HHERW) 2024, organised by SGT University, in collaboration with Faculty of Social Sciences & Humanities, UTM Malaysia, College of Physical Education & Sport, Palestra, Czech Republic, Keele University, UK. |
| 3. Presented a paper as co-author titled “Moderating Role of Relationship Quality in the Relationship between Forgiveness and Nostalgia” on 18th September 2024 at the International Conference ‘Holistic Health: Exploring Interconnected Realms of Well-being (HHERW) 2024, organised by SGT University, in collaboration with Faculty of Social Sciences & Humanities, UTM Malaysia, College of Physical Education & Sport, Palestra, Czech Republic, Keele University, UK. |
| 4. Presented a paper titled “Ethical Concerns in AI- Hyper Personalised Advertising” on the 26th and 27th September 2024 at the Two-Day International Conference on ‘Mental Health at Workplace’ organised by the Department of Psychology, Bangalore University. |
| 5. Presented a paper as co-author titled “The Relationship between Social Support, Work Well-being and Cardio-Vascular Disease Risk Preparation in Employees” on the 26th and 27th September 2024 at the Two-Day International Conference on ‘Mental Health at Workplace’ organised by the Department of Psychology, Bangalore University. |
| 6. Presented a poster as Co-author titled “The Impact of Metacognitive Awareness and Cognitive Flexibility on Pattern Recognition Task Performance” at the Annual Conference of Cognitive Science organised by the Department of Humanities and Social Sciences, Indian Institute of Technology (IIT) Bombay, from 13th to 15th December 2024. |
| 1. Attended the two-day international conference on ‘Health, Wellbeing & Technology’ organized by the Department of Psychology, Central University of Karnataka held on 27th and 28th January 2023. |
| 2. Participated in the third international conference on digital detox and well-being capital on the 9th and 10th of February, organized by Department of Psychology, CUK |
| 3. Attended the International Seminar on Indic Healing Systems: A Holistic Perspective on Mind, Body & Spiritual Culture, Association on Health Psychologist, Hyderabad. |
| 1. Participated in a three-day National Workshop on ‘Learning Outcomes: Formulation, Mapping and Assessment’ from October 26th to 28th, 2024, organised by the Faculty of Education, Dayalbagh Educational Institute, under the aegis of the Association of Indian Universities (AIU). |
| 2. Attended a One-month training program on EEG at Anvesana Research Laboratories, S-Vyasa University, Bengaluru, in May 2024 |
| 3. Attended a 5-hour online workshop on “Intimate Partner Violence: Forensic and Neuropsychological Perspective” organized by Muktha Foundation on 22nd and 23rd December 2023. |
| 4. Attended a Three-day National Skill Development Program on “Application of EEG and ERP in Research: From Theory to Practice” from 27th to 29th July 2023, organized by the Department of Psychology, Central University of Karnataka. |
| 5. Attended a one-day National Skill Development Program on “Emotional Freedom Technique” on the 15th of November 2023, organised by the Department of Psychology, Central University of Karnataka. |
| 6. Attended a workshop on “Indian Good Clinical Practices (GCP), organized by the Institutional Ethics Committee, KBN University- Faculty of Medical Sciences, Kalaburagi, in collaboration with Indian Society for Clinical Research (ISCR) on 15th July 2023. |
| 7. 6-Days e-FDP On Application of Machine Learning in Internet of Things (IoT) and Data Analytics, Symbiosis institute of computer studies and research. |
| 8. Participated in a two-day national-level skill development program on ‘Qualitative Research Methods and Data Analyses’ by Prof. Baiju Gopal on 16th and 17th February 2023, organized by the Department of Psychology, Central University of Karnataka |
| 9. Completed the official two-day Transaction Analysis (TA)-101 in collaboration with Ms. Prathitha Gangadharan on 8th and 9th January 2023, organized by the Department of Psychology, Central University of Karnataka. |
| 10. Attended a three-day skill development Training Programme on ‘Test Construction’ by Dr. Justine K. James from 1st to 3rd December 2022, organized by the Department of Psychology, Central University of Karnataka. |
| 11. Attended a three-day skill development Training Programme on ‘Structural Equation Modeling (SEM)’ by Dr. Santhosh K. R from 27 to 29 October 2022, organized by the Department of Psychology, Central University of Karnataka |
| 1. UGC Net, Junior Research Fellow (JRF), 2021. |
| 2. University Rank 2, in the course of counselling Psychology from Bengaluru North University in Post-Graduation. |
| 3. Was awarded the ‘Subject Proficiency’ in Psychology for the year 2015-2016, and ‘Subject Proficiency’ in Psychology and Sociology for the year 2016- 2017 in Under-Graduation.s |